Awaodori chicken (Awaodori-dori) is Tokushima’s celebrated brand of jidori — premium free-range chicken raised to high standards for superior flavour and texture. Named after the prefecture’s famous dance, the birds are raised with room to move and a longer growing period, giving meat that is firm, richly flavoured and less fatty than mass-produced chicken, with a satisfying bite. It is prized across a range of dishes: grilled over charcoal (yakitori and whole cuts), simmered in a rich hotpot (mizutaki or sukiyaki-style), served as tataki or even sashimi where freshness allows, and in rice dishes. For those who appreciate good poultry, seeking out Awaodori chicken at a specialist restaurant is a delicious way to taste Tokushima’s quality local produce beyond its famous citrus and seafood.


🗓️ At a Glance

Location Throughout Tokushima
Hours Restaurant hours; dinner popular
Admission Varies by dish
Time needed A meal
Best time Year-round

What to Try

  • Firm, flavourful Awaodori free-range chicken.
  • Charcoal-grilled yakitori and whole cuts.
  • Rich chicken hotpot (mizutaki or sukiyaki-style).
  • Chicken tataki, sashimi and rice dishes.

Combine Your Visit


Getting There

  • Across Tokushima: poultry and izakaya restaurants.
  • In the city: specialist Awaodori chicken restaurants.

Tips

Try Awaodori chicken charcoal-grilled to taste its firm texture and rich flavour, or in a hotpot for a warming shared meal, at a specialist restaurant that features the brand. Squeeze sudachi over grilled cuts to brighten them, note that quality jidori has more bite than ordinary chicken, and enjoy it as a proud local speciality.